Street Date -
July 13,2010
Format -
CD
SRP -
$2.99
Genre -
CPCMXX
Status -
Deleted Title
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01. Before The Morning - Josh Wilson |
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02. Battle - Chris August |
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03. Never Look Away - The Museum |
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04. Savior To Me (Sing Glory) - Kerrie Roberts |
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05. Blink - Revive |
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06. For Love Of You - Audrey Assad |
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07. Speak To Me - Remedy Drive |
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08. Come Rest - Lindsey McCaul |
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09. Straight To Your Heart - Mikeschair |
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10. You Set The Rhythm - Newworldson |
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11. Anchor (Acoustic Version) - Satelites & Sirens |
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12. Yahweh - Tal & Acacia |
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WOW New & Next
Recorded Music
Overview
July is typically a slow month for music at retail but WOW has come to the rescue! By leveraging the most popular brand in Christian music, WOW will introduce 12 new and developing artists and provide retail with an effective summer promotion to drive traffic. Here’s how it works: All WOW branded titles (Hits, Worship, Gospel, Essentials, and the brand-new Best Of’s) will be featured on endcaps, promotional areas in retail. Consumers who purchase any WOW product will receive a FREE ‘WOW New & Next’ CD sampler featuring the best new & developing artists for 2010. If by some chance a consumer HAS the entire WOW product line, they can also purchase the CD sampler for $2.99; but seriously, who has ALL the WOW titles…this promotion is built for the upsell!
The artist/track list feature brand-new artists but also developing artists that consumers may have missed in the last few years including Josh Wilson, MikesChair, Remedy Drive, and newworldson. WOW was built for ‘discovery’ and there’s no better brand to introduce music consumers to new artists because WOW is trusted to bring you the best in Christian music. So, if you need a traffic-driving promotion for the dog days of summer, WOW New & Next is your key to beat the summer retail blues!
BUY! HERE'S WHY
Traffic-driving promotion for summer WOW is trusted brand to bring consumers the best in Christian music Introduces consumers to 12 of the best new and developing artists Encourages upsell for WOW branded product 4 new WOW-catalog titles releasing simultaneously (Best Of WOW 2004, 2005, 2006, 2007) $2.99 or FREE w/any WOW purchase
Consumer Insight
FOR FANS OF: Francesca Battistelli, Kutless, Matthew West
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Top Markets |
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Los Angeles CA |
Dallas-Ft. Worth TX |
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Chicago IL |
Kansas City KS-MO |
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Atlanta GA |
Seattle-Tacoma WA |
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Houston TX |
Washington DC |
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New York NY |
Indianapolis IN |
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